TIPS for Craft Fairs & Shows, Garage Sales, Yard Sales and more!

Holiday craft fairs, shows, festivals, yard sales, flea markets are great places to prospect for new customers and team members.   For those of you who are new to this concept, here’s some recommendations:

·         Set up a table with a simple plain solid color tablecloth.  Bring just enough products for a small product display. Remember, you can take orders - so a few nice display items and some inexpensive things like lip balm, deodorants, outlet book items at a great price will sell).  You don’t want to have to return a ton of products.

·         Have plenty of brochures, at least 100 or more depending on the event and be sure to include a Start Your Own Business Flyer.  Even if you are not in the leadership program you still get the referral reward of $20.  (I've seen people become instant unit leaders from a one day event)

·         Have a basket of prizes available and do a drawing- every person who comes by your table should fill out a drawing card with their name, address, phone & email. This is how you generate new leads for customers or recruits - you can get a brochure to each and every one of them.

·         Have plenty of various samples on hand. Surprisingly, every time I do one of these, you’ll get tons of requests for men's items, too.  "would you like a couple of free Avon samples? "  If they say no - No big deal.  Hand them brochure and thank them for stopping by your table.  Samples that I recommend are lipsticks, fragrance for men and women, skin care, Bath & Body.

·         Stand in front corner of your table to meet & greet every person that walks by your table.  Ever walked by someone’s table and they are sitting behind it and they don’t even acknowledge you as you look at their products on their table.  Or worse yet, they’re reading a book!  Let people know you are happy to share information with them. 

·         When it is slow, walk around and give a business card, brochure and a sample to every person there!  Smile and introduce yourself.  They are prospective customers too!

·         Follow-up with everyone who gave you an order and/or entered your drawing within 48 hours.  Send them an eCard from your Avon web office thanking them for stopping by your table at the event.  Make sure to give everyone a new campaign book – even if they don’t place an order.

You now have new customers & potential new customers!